Why Exhibit at Best Practice Birmingham

Best Practice Birmingham

Showcasing innovation in primary care

Since its launch in 2014, Best Practice Birmingham has established itself as the UK’s leading business-to-business event for the primary healthcare sector.

Exhibiting at Best Practice Birmingham positions your brand at the heart of a thriving healthcare community.

It's your opportunity to connect face-to-face with thousands of decision-makers, influencers, and front-line professionals actively seeking new products, solutions, and partnerships to improve patient outcomes and practice efficiencies.

 

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Sales prospectus

 

4,500+
Attendees seeking innovative solutions
18,000+
Sales leads generated by exhibiting companies
£2.2M
Average budget held by budget holders
£960M+
Total delegate buying power at the event
Delegate Profile

Who you will meet

Each year, Best Practice Birmingham's exhibition supports more than 250 exhibiting companies in showcasing their products and solutions to more than 4,500 attendees from across primary healthcare.

The exhibition enables buyers to make faster, more informed purchase decisions across the entire supply chain.
  • Clinical directors
  • PCN managers/leads
  • Primary care commissioning leads
  • ICS leads
  • GP Partners
  • Practice managers/directors
  • Business managers/directors
  • Digital transformation leads
  • Clinical leads
  • General practitioners
  • Other leadership roles
  • Practice pharmacists
  • Pharmacists/clinical pharmacists
  • Practice nurses
  • Women's health specialists
  • Respiratory specialists
  • Other clinical roles
  • ARRS roles
Why Exhibit

Reasons to exhibit

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Meet qualified, motivated buyers

Engage directly with 4,500+ healthcare professionals from across the UK's primary and respiratory healthcare sectors.
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Generate leads and drive sales

Build a pipeline of high-quality contacts and convert meaningful conversations into long-term partnerships.
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Launch and showcase innovation

Demonstrate your latest products, technologies, and services in a hands-on environment where delegates are ready to discover what's new.
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Strengthen your brand presence

Raise awareness among key decision-makers and align your brand with one of the most respected educational events in the healthcare calendar.
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Benefit from year-round exposure

Enjoy pre-show and post-show marketing opportunities across multiple platforms, extending your brand's visibility beyond the exhibition floor.

 

Exhibit
Sales prospectus

93%
of delegates attend to explore new products and solutions on the exhibition floor
93%
of delegates were grateful to be able to meet new and upcoming suppliers
97%
of delegates were delighted with the opportunity to reconnect with suppliers

 

 

Download Information

Get the lowdown on our events

Post-event report

Post-event report

Discover what we delivered at last year's events.

 

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Sales prospectus

Sales prospectus

Learn more about the benefits of exhibiting.

 

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Exhibitor Satisfaction

Don't just take our word for it

Watch the video from last year's Best Practice Birmingham and see how our exhibitors benefitted from being a part of this must-attend event for the primary and respiratory healthcare sectors.

 

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Sales prospectus

 

Exhibitor feedback

 

  • "Best Practice is our key event of the year. It’s not only where we meet senior decision makers looking for the latest innovations in Primary Care but also build the relationships that matter across the NHS. The conversations are nonstop and the energy truly infectious."
    Exhibitor
    Best Practice Birmingham
  • "It’s a busy and well-organised event with a real buzz among a passionate and enthusiastic crowd of delegates that has established itself as a key date in the healthcare calendar."
    Exhibitor
    Respiratory Professional Care
  • "The best 'do everything' show on the calendar! Launching new products and services, sales, networking, industry intelligence - all in one place!"
    Exhibitor
    Best Practice Birmingham
  • "It was a roaring success and perfectly aligned with Best Practice Birmingham. We have already booked our stand for the next edition and cannot wait to be back next year!"
    Exhibitor
    Respiratory Professional Care

 

Position your brand at the heart of primary healthcare

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