Latest News in Primary Healthcare

01 Aug 2025

Watch Now: Exclusive seminar recording on integrated neighbourhood approach to prevention

The newly published NHS 10-Year Health Plan, launched earlier this month, signals a fundamental realignment of the health service's mission ' pivoting away from reactive, hospital?based care towards a future rooted in neighbourhood health, digital empowerment, and prevention-first models. Central to the plan are three radical shifts ' from hospital to community, analogue to digital, and sickness to prevention ' alongside a commitment to neighbourhood health services that deliver care close to home and support more equitable, community-rooted wellbeing.'

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At Best Practice Birmingham?2024, Craig Lister, Associate Director for Primary Care Prevention at BLMK Integrated Care Board, delivered an insightful and practical presentation exploring the challenges, failures, and successes of delivering a neighbourhood-level prevention agenda rooted in primary care. Drawing on decades of experience as an exercise physiologist and voluntary sector leader, Lister showcased how BLMK has built place-based governance ' from ICB through PCNs to neighbourhood forums ' into which voluntary sector partners like Sport England's Active Partnerships are seamlessly integrated.'

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In the seminar entitled Integrated Neighbourhood Working?'?An ambitious and joined up approach to prevention, Lister set out how the BLMK ICB has mobilised multi-million?pound physical-activity programmes delivered directly in local communities. Through this model, they aim to improve access to prevention, reduce pressure on primary care, and address health inequalities by co-designing interventions with neighbourhood groups and embedding them within everyday life, reflecting the neighbourhood health aspirations of the national plan.'

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You can watch to the full recording from last year's show here:'

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